UPS-ToshibaUnited Parcel Service is an American courier company that performes logistics operations for Toshiba. UPS would pick up and deliver Toshiba computer equipment from the factory and would also transport the products in case of repairs and maintenance.(Anderson) Since this was getting out of hand, they were getting a bad reputation for the long time delay for pick up of the repair of the fixed product. Now, instead of this timely matter, UPS employees are trained to fix and repair the product on UPS grounds.(Business) "UPS oversees the whole journey, from factory to warehouse to customer to repair," notes Mr. Friedman, adding that UPS "even collects the money from customers if need be." The service becomes an integral part of a manufacturer's operations.(Wiki) Since this, the Toshiba company now is seen as a speedy, quick company, and has a good reputation. UPS benefited from this considerably, making thier new slogan synchronising the world.
